From ¿Por qué no?, we facilitate the program by applying Lean Launchpad, Customer Development, and value proposition development methodologies. During this intensive session, we accompany the teams in identifying their business model, validating critical hypotheses, and connecting with market agents, equipping them with practical tools to accelerate the transition from science to market.
The teams are beginning to understand the importance of connecting with the market, validating their value proposition, and the relevance of identifying the best business model for their projects, thus establishing a starting point for evolving and transferring their knowledge to the industry.
This case reflects the commitment of the University of Alicante and UA Emprende to transforming scientific knowledge into economic and social impact, as well as the trust placed in ¿Por qué no? to accompany this process.
